XChange MSP - Thursday 2nd October
Pick up your conference badge at registration, and head for a light breakfast, a drink. You can pop back to the Registration area any time you have questions that you need answered or feedback that you would like to share. The XChange Events team is there to help you!
During this session, participants will gain an understanding of how to derive the most benefit from XChange to optimise their return on investment. Come get energised for the days ahead. We will also share insight into the content that should not be missed while giving attendees the opportunity to converse with peers who can offer valuable perspective on good practice.
Capitalise on the $109 billion SMB cybersecurity market opportunity. Discover how to simplify your security stack, secure uncapped profits, and gain a competitive edge by protecting the small and medium-sized businesses that others ignore
XChange attendees are assigned into peer groups of 8-10 based on business focus and technology interests. Vendors meet with the boardroom groups for 25 minutes, presenting new products, programs, and opportunities – in an environment conducive to spirited conversation and constructive feedback
Revitalize and expand your network while enjoying refreshments and check out the booth area
In this session we will take a brief look at how simple it can for MSPs to start running more profitably and efficiently. We won't just talk about it we will use real world examples of MSPs who have aggressively grown their MSP business and in some cases completely turned their MSP businesses around. To not only become more profitable but also start packaging and pricing their services correctly allowing them to charge north of £100 per seat and in some examples that we will discuss north of £200 a seat.
Whether it’s defending your network or making sure you don’t miss a meal, WatchGuard’s got you covered. In this short session, get a quick intro to how they protect what matters most—then join them as our official lunch sponsor.
XChange attendees are assigned into peer groups of 8-10 based on business focus and technology interests. Vendors meet with the boardroom groups for 25 minutes, presenting new products, programs, and opportunities – in an environment conducive to spirited conversation and constructive feedback
Revitalize and expand your network while enjoying lunch
In this talk Oli will be taking us through a example that shows that the focus on detection and response in the security space is critical but recent threat actor tactics mean that remediation is where MSP's add the most value and can really differentiate. There is an opportunity for MSP's to elevate their service offerings, and become indispensable to their clients with the latest technology advancements. We'll uncover some of the latest threats to target businesses of all sizes and how to deliver superior protection and remediation advice against these threats, increase monthly recurring revenue (MRR), and solidify your position as a trusted advisor.
What separates MSPs that scale successfully from those that stall? In this fireside chat, Flotek CEO Jay Ball shares lessons learned from actively growing an MSP through acquisition. Drawing from real-world experience, he’ll cover what makes a business attractive to buyers and investors, how to build a culture that supports scale, and the operational foundations that matter most. Whether you're looking to grow organically or through M&A, this session offers clear, practical guidance to help you position your MSP for long-term success.
Join Pax8 as they unveil the latest cloud innovations designed to drive efficiency, collaboration, and growth for businesses worldwide.
Revitalize and expand your network while enjoying refreshments
XChange attendees are assigned into peer groups of 8-10 based on business focus and technology interests. Vendors meet with the boardroom groups for 25 minutes, presenting new products, programs, and opportunities – in an environment conducive to spirited conversation and constructive feedback.
Artificial intelligence is transforming the business and security landscape at breakneck speed—bringing both unprecedented opportunity and urgent risk. Today’s CISOs face a perfect storm: employees experimenting with generative AI tools in ways that can expose sensitive data and intellectual property; cybercriminals weaponising AI for deepfakes, automated exploits, and other sophisticated attacks; and a widening skills gap in securing and managing AI technologies. At the same time, small and mid-sized businesses are eager to harness AI’s potential but often lack the knowledge, resources, and strategic guidance to do so effectively. This panel brings together security leaders and SMB experts to explore how Managed Service Providers (MSPs) can be both protectors and enablers—helping organisations navigate AI adoption while safeguarding against its risks. Expect actionable strategies, real-world use cases, and a candid look at how to balance innovation with resilience in the AI era.
The pressure is on, change is relentless, and expectations keep rising — but how do you keep your people performing today and sustainably into the future?
Join Penny Mallory, rally champion, adventurer, and Mental Toughness expert, as she reveals the secret to thriving under pressure. Drawing on her incredible life story — from runaway homeless teenager to World Rally Car driver, marathon runner, mountaineer, boxer, and Atlantic rower — Penny shows how Mental Toughness can transform performance, resilience, and wellbeing.
As the conference draws to a close, join us for the XCellence Awards, recognizing exceptional achievements across key areas: XCellence in Keynote Presentation, XCellence in Boardroom Execution, and Best Boardroom Group. This session highlights the those who have demonstrated outstanding performances throughout XChange MSP. Attendees are encouraged to remain for this celebratory conclusion.
Wrap up the day’s sessions with key insights and reflections from the conference.