
Tim Rookes
Chief Experience Officer
Truly SMB
As Chief Experience Officer (CXO) at Truly SMB, Tim is dedicated to shaping strategies that drive customer satisfaction and employee engagement. With over 25 years of industry experience, he understands that true success goes beyond profitability—it’s about building meaningful relationships with customers and teams alike.
Previously, Tim was Director at True MSP, where he played a key role in establishing its reputation for outstanding customer service and trusted partnerships. Now, at Truly SMB, he continues this mission, ensuring that every interaction delivers value and strengthens long-term success.